An NFC business card is a smart card that allows you to exchange contact information about your business or personal brand using near-field communication technology. It is not similar to a paper business card, which you always have to carry with you and hand out in case you make a new connection. You simply tap the card on the receiver's phone, and all the crucial details are transferred to their phone.
NFC business cards offer a digital and innovative way of sharing contact details. Moreover, the sources say that the NFC business card market will grow at a CAGR of 9.5% by the year 2031.
The appeal of NFC business cards is simple- they contain a wide range of details like contacts, URLs, text, social media links, documents, and more. It is best to link your NFC card to a digital business card profile. This lets people access the card and its details easily. This blog shares everything about NFC business cards.
NFC business card and digital networking
Before you start to understand the benefits of NFC business cards, you need to understand digital networking's importance and how these two connect.
Traditional paper business cards are important for networking. But they do have a few drawbacks. The biggest drawback is their sharing process. It is manual and long, and if you forget them at home, you have no means of sharing your information (unless you count writing the details on the back of a napkin). Also, people take the card and manually enter your number and details into their cards. This is time-consuming, and there are errors. If the quality of the paper card isn't good, people might not even use it.
Thus, having a business card with an NFC chip can solve this problem. NFC-enabled business cards that tap on the phone are the only steps to take. With this one step, you end up sharing all the details without fussing over typos or more.
What makes NFC business cards so useful?
- Sharing them is instant and convenient
NFC business cards let you share the contact details instantly. You share them digitally, which is quite convenient for you, too. With one tap, all your connections can obtain the contact details on their devices (they should be able to read NFC chips). Thus, sharing details becomes easier and faster. - It makes you unique
Using a digital business card with NFC technology catches people's attention. It is different from paper cards, and thus, you stand out, ideal for professionals. - It is environmentally friendly
Do you know paper waste accounts for a large portion of landfill waste? And the highest percentage of them comes from the office. NFC business cards are easier on the environment as well in comparison to paper business cards. Using NFC technology, professionals will have to use a single card to connect with multiple people. Thus, it reduces reliance on paper and the amount of paper business cards you need. Hence, there is less wastage. - It makes for a seamless integration with smart business cards
NFC business cards are the most effective when combined with digital business cards. That is why NFC business card developers provide a digital business card profile. This makes things easier, and networking is more efficient. However, if you just go for an NFC card separately, then you can also link the technique with your smart business cards. - It is easier to analyze and track
When you link an NFC business card to your digital business card profile, it lets you view the analytics and performance of the card. For instance, you can see how many people are opening the card, total visits, and more. All these details are available on the digital card platform's dashboard. This lets you accurately check how your networking campaigns are performing.
Best practices
- Choose the right material
NFC business cards come in metal and PVC materials; choose according to your requirements. Determine what you want- quality or affordability- that will help you make the better choice. - Choose the right digital business card
It is also necessary that you choose the right digital business card platform. Otherwise, linking them together will not yield the results you require. - Test the card
After you add all the details you want to share with people, ensure you test the card yourself as well.
FAQs
NFC business cards are contactless cards that use near-field communication technology to transfer contact information from one device to another. For instance, a single tap on your smartphone is enough for transferring data from one phone to another. They make instant data sharing easier.
NFC business cards have many benefits. These include:
- Sharing them is easy and instant.
- NFC business cards are easy to reuse, and they reduce paper waste, too.
- They are more encrypted and secured than traditional cards.
Yes, most modern smartphones, whether iPhone or Android, support NFC technology. However, they need to be updated, as the older devices that do not have NFC capabilities will not be able to read these NFC cards. Ensure your target audience uses NFC-enabled phones to share information smoothly.
NFC business cards do cost more upfront than paper business cards. But if you think about its long-term benefit, then the amount you pay for the NFC cards is worth it. It is also eco-friendly and time-saving. If you customize your NFC business cards, it will range from $100 or more per card. It depends on the materials you use, like metal or plastic, and how much customization you want.
Yes, NFC business cards can be reused, and even updating them is possible. For updating the information on the card, just reprogram the card with new details anytime. All you need is an NFC-enabled programming app or smartphone.
Yes, NFC business cards are secure compared to traditional paper cards. A few protocols are used to ensure the data you are sharing is encrypted to create NFC cards, protecting the information you transfer and securing it. If you are still concerned about privacy, ensure your card only has the basic information, as with a simple tap, data transfer can happen.
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